Wednesday, January 03, 2007

Module One PrePReRaTion...

Migrain Analysis

M- Long shot of the woman in a blue background. She is wearing a bight orange dress which allows her to stand out. The woman is the only image on the front cover, which means she is dependant on catching the readers’ attention. None of her body parts her fetishsized, which gives us an idea that the audience is primarily young women like the woman featured on the cover. It has a sophisticated approach which links back to the name of the magazine.

She is standing upright with her hands on her hips. Her body language expresses how she feels, young, modern and confident. The magazine could possibly connoting independent ideology across all women who purchase the magazine. She is also smiling, which gives a positive vibe to the magazine; she is proud of the way she looks and feels. The magazine is also using celebrity endorsement to sell their magazine. This leads consumers to aspire to be like ‘Mandy Moore’ as she is a young beautiful woman who is happy and confident.

Bright colours such as yellow, orange and blues are used. These colours all represent and connote summer. This links well with the magazine as it’s a summer feature. ‘Get summer and Sexy in just one week’. The loud colours used could reflect how women should be feeling as summer is a happy season.

High key lighting is used on the woman, to allow her to stand out from the bright blue back ground. A great deal of lighting is used on her face, to show her features and emphasis on her smile and reinforce on there idea of being sexy in summer.

I- Cosmopolitan magazine


G- Print advert

R- The cover is representing young women in society today. There are allowed to feel sexy and young, not for the male gaze but for themselves. The cover shows a young white female, on her own, independent and free. The magazine is not specifically targeting young white woman, but woman all over the world.

A- Primarily the magazine is targeting young woman possibly the age of 24 to 34, middle class. It could also attract women who have interests in sex, fashion, men and beauty.

I- the front cover is there to attract females attention. It is there to prove that a patriarchal society no longer exists and that women are now equivalent to men. Articles such as ‘8 new places to have sex’ and ‘orgasms unlimited’ convey the message that women are no longer inferior to men and that they are allowed to enjoy activities that men would take pleasure in such as sex. The magazine is also a source of knowledge as its there to inform, and educate women about life it self.

N- Front cover magazine for women.

Film posters


M- The image is of a rollercoaster, long shot in order for the viewers to see who is in the film and possibly how many characters there will be in the storyline. The image isn’t pleasant, as it illustrates people suffering and frightened. This here creates an enigma as it allows questions to build in the viewers mind about how did the characters get into this dilemma in the first place? Is the main storyline based on the rollercoaster?

Three main colours are used to highlight the image, white, black and blue. White connotes purity and calmness along with blue which is a soothing colour. These colors are then juxtaposed with black which has strong connations of death. These colours could symbolize the storyline, equilibrium, disequilibrium and conclusion. It could also imply that someone will die. The dark colours could also signify that it is a serious film.


I -Hollywood mainstream, directed by James Wong

G- Horror, Hollywood film

R- Final destination 3 stereotypically represents a group of teenagers who go out to a theme park and sit on a rollercoaster which is built to kill them all one by one. It represents teenagers.

A- The audience of this film will be people over the age of 18 as this film was rated 18 due to the strong references to sex and bad language. Ideally the film will be aimed at teenagers and young adults. The poster has been made attractive to these people as it features teenagers on the poster.

I- this film doesn’t really promote any specific ideologies or values. It’s a film constructed simply for entertainment. It’s a route to escapism for the audience. It follows the typically conventions of a horror film, however in this case, the narrative is driven by a woman than a man. This gives a idea that woman are no longer inferior to men as in this case men are killed of as all as woman. The girl theory can be applied here.

N- A clairvoyant high school senior (Winstead) has a premonition of a fatal roller coaster accident at an amusement park that involves her and her friends. Her vision prevents her and her friends deaths, but the unseen forces of darkness once again set out to kill the survivors that were supposed to die in the freak accident.

The anchorage is has a significant purpose since it has a listing of who stars in the film. This is vital, as some people just go to the cinema to watch certain actors. The catch line ‘the ride will be the death of you’ also creates an enigma. The unique selling point in this film would probably the rollercoaster that features in the film usually in horror films, the typical convention would be a bad omen or a evil person would be the killer, however it is different in this case.


The Sun

Technical Code:

The page lay out is simple and to the point. The main headline is at the top of the page which allows people to see it straight away. Two other stories are displayed on the front page.

Son serif font is used. This is usually associated with being informal and laid back. The head line is bold and big, which again catches the readers’ attention. The headlines have images as well as word creating a pictionary affect. This goes well with the informal ness of the paper.

The image of the plane is big and in the center with HIJACK written along side it.

Other images of people who might be responsible for this crime are printed on the front of the paper as well as pictures of footballers that are included in the other articles displayed.

The photographs relate to the story as the story is about the plane being hijacked. However the pictionary words are there to mock the whole idea of the Afghan terrorist not getting what they want, and they believe by hijacking the plane will resolve everything.

Written code:

The headlines are much bigger than the rest if the test on the page as the main title must stand out as it’s the many story.

The other images such ‘ Sponge bob’ and the picture of the ‘gun’ signify informal ness and show portray comedy through the stories which makes the readers seem if they take the news seriously.

The typical conventions used are, the masthead, captions and puns. Also the way bits of the story are previewed on the front page influencing the reader to read on and purchase the newspaper.

Symbolic Codes:

The masthead and the title signify importance of the newspaper. It’s a red top newspaper and that is reinforced by the usage of the colour red in the masthead.

Specific colours are used to create an impact. For example, the colour blue is there to represent the sky, as the plane was hijacked while it was in the air. The colour used can also be ironic as blue has connations of calmness. Here they have juxtaposed a chaotic situation against the colour, creating emphasis on the story.

Front page overall:

The overall layout of the front page is good as it coveys the right message. It’s satirical, however, it allows the consumers to think and release that what the Afghan terrorist did was pointless and cruel as many innocent people died. The masthead and headlines are brought out bold and at a reasonable size in order for the readers to see and read it. The font suits the tabloid and poisoning of the articles are comfortable as its more easier to read. Not much text is seen in the front page, this is seen as good as it keeps the reader intrigued and to read on. The quality of the images are excellent and at a good size as it topics the whole newspaper and gives an idea if what the actual paper consists of. The images are polysemic.

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